Asian Experience Awards

Asian Experience Awards

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Recognising The Most Outstanding Experience Initiatives in Asia

#AsianExperienceAwards

The Asian Experience Awards

The Asian Experience Awards 2021 will recognise the ingenious initiatives of creative companies delivering meaningful brand experiences to their stakeholders. 

Nomination is open to companies in all industries in Asia. If your company recently launched a unique, standout, or innovative experience initiative for your clients, potential customers, or employees, nominate now!

Categories include:

  • Brand Experience of the Year
  • Customer Experience of the Year
  • Digital Experience of the Year
  • Distribution Experience of the Year
  • Employee Experience of the Year
  • Partner Experience of the Year
  • Product Experience of the Year
  • Service Experience of the Year
  • User Experience of the Year

Watch our trailer for Asian Experience Awards

Why should you enter

SHARE YOUR STORY

Talk about your winning project in an interview that you can share with clients, peers, and colleagues to let them know that you are an award-winning company.

AMPLIFY

Reach potential clients as you let your initiatives be recognised and honoured in Asia.

EXPOSURE

Have the opportunity to be featured in the definitive magazine for business elites in Asia, the Asian Business Review. With its quarterly with circulation of 24,737 copies reaching 98,948 readers and over 245,038 monthly active users in its website, you are sure to reach elite level decision makers in the region. 

Meet the Judges

Guillaume Sachet

Guillaume Sachet

Partner, Head, Customer Practice
KPMG

Sam Lo

Sam Lo

Partner, Asean EY Private Assurance Leader
EY

Dennis Lee

Dennis Lee

Partner
RSM Singapore

Roger Loo

Roger Loo

Executive Director, Head of Management Consulting Services
BDO Singapore

Guidelines and Pricing

GUIDELINES

  • Nomination is open to companies from all industries in Asia.

  • The entries will be deliberated by a panel of experts from the region’s top accounting firms based on the judging criteria below.

  • Nomination is free of charge. If your company wins, you are obliged to proceed booking the winner's package to maximize the promotional benefits exclusive to winning companies. Scroll down to see pricing.

ELIGIBILITY

The awards programme is on the lookout for outstanding experience initiatives such as projects, products, services, strategies, campaigns, or case studies that were either:

• launched, in part or full, over the last 24 calendar months

• launched prior to 24 calendar months and had any recent improvements or upgrades

CATEGORIES

The awards will be given on a country-level basis. There will be one winner per category and its corresponding industry for each country.

  • Brand Experience of the Year

  • Customer Experience of the Year

  • Digital Experience of the Year

  • Distribution Experience of the Year

  • Employee Experience of the Year

  • Partner Experience of the Year

  • Product Experience of the Year

  • Service Experience of the Year

  • User Experience of the Year


INDUSTRY CATEGORIES

  • Automotive Services

  • Advertising

  • Aerospace

  • Aerospace & Defense

  • Agriculture

  • Airline

  • Apparel

  • Architecture

  • Automotive & Transport Equipment

  • Banking

  • Broadcasting

  • Brokerage

  • Building Services & Facilities

  • Business Insurance

  • Business Services

  • Cargo Handling

  • Chemicals

  • Commercial Building construction

  • Commercial Real Estate Trust

  • Computer Hardware

  • Computer Services

  • Computer Software

  • Conglomerates

  • Consulting

  • Consumer Products - Durables

  • Consumer Products - Non-Durables

  • Corporate Advisory

  • Data Center

  • Department Stores

  • Dining & Entertainment

  • Diversified Services

  • E-commerce

  • Education

  • Electronic Manufacturing

  • Electronics

  • Energy

  • Engineering

  • Executive Search

  • Financial Services

  • Financial Technology

  • Food & Beverage

  • Food Manufacturing Solutions

  • Food Safety

  • Furniture and Fixture

  • General Insurance

  • Health Products & Services

  • Healthcare

  • Healthcare Technology

  • Heavy Civil Construction

  • Hospitality & Leisure

  • Human Resource Technology

  • Human Resources Consulting

  • Industrial construction

  • Insurance Broker

  • Interior Design

  • Internet/New Media

  • Investment Banking

  • IT Services

  • Life Insurance

  • Legal

  • Logistics

  • Luxury Retail

  • Manufacturing

  • Marine and Offshore Engineering

  • Marine Services

  • Marketing

  • Materials & Construction

  • Media & Entertainment

  • Metals & Mining

  • Motion Picture & Video

  • Music

  • Non-Profit or Government Organizations

  • Oil & Gas

  • Payments

  • Personal Insurance

  • Pharmaceuticals

  • Real Estate

  • Remittance

  • Residential Building Construction

  • Residential Product Manufacturing

  • Retail

  • Shipping

  • Sports

  • Technology

  • Telecommunications

  • Television

  • Training and Development

  • Transportation

  • Utilities

  • Venture Capital

  • Wholesale 

CRITERIA FOR JUDGING

The entries will be reviewed by the judges based on the following:

  • Background - What was the inspiration behind the initiative? Who were the relevant stakeholders and how were their needs identified and understood?

  • Uniqueness & Innovation - What was especially creative or innovative about the initiative?

  • Effectiveness - What were the initiative’s objectives and targets? How were they achieved and what measures have been used to assess its success?

  • Impact - What was the initiative’s impact on your company and industry?

  • Dynamism - Is the initiative flexible to changes and progressive opportunities?

HOW TO ENTER?

1. Go to the online nomination form and read the nomination guidelines.

2. Fill in the required details about the company and contact person for the nomination.

3. Select your category.

4. Provide your project title, 500-word write-up, client feedback (if any), key achievements, and photos of the project that you are nominating.

5. Wait for the nomination confirmation email and acknowledge it once received.

Note:
- Companies may submit up to three (3) entries.
- Each nomination form is valid for one entry only. Fill out the form again if you will nominate another project or in another category.
- Photos are required while supporting documents are optional but will highly increase the chances of winning.
- Nomination is free of charge. If you win, you are obliged to proceed booking your chosen winner’s package option.
- The deadline for submission of entries is on 13 August 2021.

  

PRICING

Nomination is free. If your company wins, you are obliged to proceed booking one of the following winner’s package options:

Option 1: US$7,900

  • Digital award presentation and interview*

  • Half-page ad in the awards issue print magazine of Asian Business Review
  • Press release dedicated to your winning project to be published in the Asian Business Review website (asianbusinessreview.com)

  • Full rights to the edited video interview and press release that you can use for your own distribution or as a marketing material

  • Licensed use of the Asian Experience Awards 2021 logo on all your marketing materials
  • Courier of award trophy

Option 2: US$9,900

  • Digital award presentation and interview*

  • Full-page ad or advertorial in the awards issue print magazine of Asian Business Review

  • Press release dedicated to your winning project to be published in the Asian Business Review website (asianbusinessreview.com)

  • Full rights to the edited video interview and press release that you can use for your own distribution or as a marketing material

  • Licensed use of the Asian Experience Awards 2021 logo on all your marketing materials

  • Courier of award trophy

Option 3: US$11,900

  • Digital award presentation and interview*

  • Double page spread (1 full page ad and 1 full page advertorial) in the awards issue print magazine of Asian Business Review

  • Press release dedicated to your winning project to be published in the Asian Business Review website (asianbusinessreview.com)

  • Full rights to the edited video interview and press release that you can use for your own distribution or as a marketing material

  • Licensed use of the Asian Experience Awards 2021 logo on all your marketing materials

  • Courier of award trophy

 

All the options above include the full rights to the post-processed award presentation and interview video and press release write-up for your own use and/or distribution. The logo can be used for marketing/advertising collaterals and campaigns, email signature, website, etc. to further build company's prestige.


*Due to the pandemic, this year's awarding and interviews with winning companies will be held virtually through digital award presentations. Trophies will be couriered to the winning companies' addresses.

KEY DATES

Deadline for submission: 27 August 2021, Friday
Digital award presentations: October 2021

Contact Us

For more details, contact:

Jane Patiag

+(65) 3158 1386 ext. 217

[email protected]

Meet the Judges

*subject to change

Guillaume Sachet

Guillaume Sachet

Partner, Head, Customer Practice
KPMG

Sam Lo

Sam Lo

Partner, Asean EY Private Assurance Leader
EY

Dennis Lee

Dennis Lee

Partner
RSM Singapore

Roger Loo

Roger Loo

Executive Director, Head of Management Consulting Services
BDO Singapore

News

AIA Singapore’s insurtech investment recognised at the 2021 Asian Experience Awards

Dec 17, 2021
Categories:
Co-Written / Partner

The company earned the Singapore Digital Experience of the Year award in the Financial Services category.


As an industry leader in the health, healthcare and life insurance space, AIA Singapore plays an important role in...

HSBC wins two major titles in the Asian Experience Awards for projects in the Philippines

Dec 15, 2021
Categories:
Co-Written / Partner

It led two major projects—HSBC Wildcats brand campaign and HSBC Disney Marvel partnership—to strengthen its mark in the country.


HSBC led two major projects to strengthen its mark in the country: the HSBC Wildcats brand...

China Telecom Global at the forefront of customer service with its Asian Experience Award win

Nov 24, 2021
Categories:
Co-Written / Partner

Its Customer First, Service Foremost philosophy earns China Telecom Global the Customer Experience of the Year in Telecommunications trophy.


China Telecom Global (CTG) has solidified its status in the realm of customer service...

Infosys wins big for Australian Open 2021 digital innovation partnership at Asian Experience Awards

Nov 23, 2021
Categories:
Co-Written / Partner

It received praise for bridging physical and virtual tennis with its digital experiences.


Using digital as an equaliser to bridge the physical gap, Infosys and Tennis Australia opened new possibilities by leveraging cloud...

TDCX wins award for remarkable employee overall happiness results

Nov 22, 2021
Categories:
Co-Written / Partner

It took home the Malaysia Employee Experience of the Year - Data Center at Asian Experience Awards.


Since its incorporation in 1995, TDCX has been a provider of outsourced services to a diverse clientele. Over the years, TDCX...

Prudential Laos named Lao Employee Experience of the Year - Life Insurance by The Asian Experience Awards 2021

Nov 18, 2021
Categories:
Co-Written / Partner

Prudential Life Assurance Lao Company Limited (“Prudential Laos”) is pleased to be named “LaosEmployee Experience of the Year - Life Insurance” by The Asian Experience Awards 2021. 


The company was recognised for its learning...

AIA new portal wins in the Asian Experience Awards by Asian Business Review for seamless claims process

Nov 10, 2021
Categories:
Co-Written / Partner

AIA’s latest digital innovation raised the standards on claims experience, providing greater peace of  mind with financial assurance so that customers can focus on recovery.


AIA transformed the claims process with its Claims EZ...

SAP’s ‘Heart Matters Campaign’ wins Singapore Brand Experience of the Year - Technology in Asian Experience Awards

Nov 09, 2021
Categories:
Co-Written / Partner

The campaign's main objective is to find out what consumers expect from the brands and if the experiences they have had, meet their expectations. 


As organisations work overtime to improve their customers’ experience in today’s...

FREQUENTLY ASKED QUESTIONS

How do I nominate?

You can send an entry via the online nomination form where you have to fill in details about your company and the project, product or service that you wish to enter. You also have to submit a 500 word write up summarizing your project details and why it should win an award.

How many winners per category?

The awards will be given on a country-level basis. There will be one winner per category and its corresponding industry for each country.

I.e. 

  • Malaysia Customer Experience Award of the Year - Banking
  • Singapore Customer Experience Award of the Year - Banking

Can I send two or more entries for our company?

You can send a maximum of three (3) entries. If you are nominating several projects, please enter each entry separately.

What can I nominate?

You can nominate outstanding experience initiatives such as projects, products, services, strategies, campaigns, or case studies that were either:

  • launched, in part or full, over the last 24 calendar months
  • launched prior to 24 calendar months and had any recent improvements or upgrades

Will there be an awards dinner this year?

We do understand the current situation with COVID-19. Rest assured that our priority remains that of our guest and their safety. So our team will be doing an online awards presentation and video interview through video-conferencing.