Celcom implements Project Axon as the future of data governance | Asian Business Review
1222 views

Celcom implements Project Axon as the future of data governance

The company was recognised with the Information Management - Telecommunications trophy at the Malaysia Technology Excellence Awards 2022. 

Managing data for its usability, availability, reliability, amongst other things, constitute a successful implementation of a data governance solution, and Celcom Axiata Berhad’s (Celcom) Project Axon was recognised as a leading force when they were handed the Information Management - Telecommunications trophy at the Malaysia Technology Excellence Awards 2022. 

The awards programme recognises major innovators and players in the tech industry of Malaysia, and Celcom’s Project Axon set an example on how to lay the foundations of data governance and the benefits companies can reap from a successful implementation. 

In collaboration with Informatica, Celcom’s Enterprise Data Governance team implemented the foundational data governance tools such as Informatica’s Axon Data Governance, Enterprise Data Catalogue, Data Engineering Integration and Data Quality,  as an integrated, modular enterprise data governance solution that enables the discovery and profiling of data in Celcom’s sources and systems. These modules also enable data quality measuring and monitoring. 

Being a business-friendly platform, Project Axon aggregates information of critical data across the organisation as well as providing dashboards and diagrams on data quality and lineage of critical data. Having such a tool with Celcom mitigated instances of misinformation, inaccurate reporting, and loss of trust in data. 

Thanks to Project Axon, data users can have a shared understanding of data across all functions and an aligned view on the quality of their data, therefore building confidence and trust on the data at hand, propelling the organisation to be data-driven. 

Since its launch, Project Axon has simplified processes to check for data quality in data report submissions to the Malaysian Communications and Multimedia Commission (MCMC), effectively automating a 150-hour manual process into a 5-hour task, amounting to a 3000% spike in efficiency as well as data accuracy from 81% to an average of 98%. The benefits are not only in time saved but also in terms of costs, as improved data quality saves the company the risk from RM50,000 regulatory compounds due to a single invalid data record. 

The need for an effective data governance solution and tool has been one of Celcom’s growing challenges due to the fact that without such a tool, users cannot check for the health of their data and scan databases to understand what kind of data is at hand. With this, various metadata and information can be captured around critical data, giving more insight on what’s needed in a data-driven business.

Project Axon and the solutions that came with it enable a host of other critical data uses aside from MCMC reports, such as fraud management and checks on billing data. As the platform and the implementation further matures, more use cases are anticipated for what has been Celcom’s successful data governance implementation, as Informatica’s integrated, modular solution sets the foundation on the basics of what has to be done, and Celcom looks towards implementing master data management and data protection management on top of what’s already available

Follow the link s for more news on

Join Asian Business Review community
Since you're here...

...there are many ways you can work with us to advertise your company and connect to your customers. Our team can help you dight and create an advertising campaign, in print and digital, on this website and in print magazine.

We can also organize a real life or digital event for you and find thought leader speakers as well as industry leaders, who could be your potential partners, to join the event. We also run some awards programmes which give you an opportunity to be recognized for your achievements during the year and you can join this as a participant or a sponsor.

Let us help you drive your business forward with a good partnership!

Top News

What are the must-have banking features by 2027?
Over 60% of respondents in Australia, China, and India find credit-building tools to be useful.
Charlton Media Group acquires the Marine & Industrial Report Newspaper
The company will expand readership and create an awards program and events for the marine and offshore sectors.
Four ways organisations can improve AI governance
Organisations with mature AI governance frameworks achieve nearly 5% higher revenue growth.