AEON Co. (M) Bhd honoured for redefining retail convenience at Malaysia Technology Excellence Awards 2026

The AEON Smart Trolley introduced AI-powered assistance, product navigation, and integrated inventory connectivity.

AEON Co. (M) Bhd received an accolade in the Smart Technology - Retail category at the Malaysia Technology Excellence Awards 2026 for its AEON Smart Trolley, a system designed to support in-store shopping through integrated digital tools and data connectivity. The initiative introduced a trolley equipped with a touch-screen interface, artificial intelligence features, and a built-in barcode scanner that allows customers to access information and record purchases during their shopping trip.

The Smart Trolley features a high-resolution screen that displays product information, promotions, and store navigation. Shoppers can search for items, view product details, and locate products within the store directly from the trolley interface. The screen also connects to store navigation functions that help customers identify where products are located across aisles and departments.

Artificial intelligence functions provide product recommendations and recipe suggestions based on items scanned during the shopping process. The system analyses selected items and proposes complementary ingredients or meal ideas that can be prepared using products already in the trolley. Navigation guidance also directs shoppers through the store using optimised routes to reduce time spent locating products.

A built-in barcode scanner allows customers to scan products as they place them into the trolley. Each scanned item is recorded within the system, allowing shoppers to proceed to payment with their purchases already registered in the self-checkout system. This process reduces time spent at checkout counters and allows shoppers to complete transactions after finalising their purchases.

The Smart Trolley also connects with AEON Co. (M) Bhd’s inventory systems, allowing real-time product availability and pricing information to appear on the trolley interface. Integration with internal systems provides updated product details whilst customers move through the store.

Interest in the Smart Trolley also appeared on social media platforms such as Instagram, TikTok, Facebook, and Xiaohongshu, where shoppers shared their experiences using the technology in stores. Posts related to the trolley recorded hundreds of thousands of views and strong engagement from users in Malaysia and neighbouring countries.

The Malaysia Technology Excellence Awards, presented by Asian Business Review, recognises exceptional companies at the forefront of technological innovation and digital transformation, playing a pivotal role in driving Malaysia's rapidly growing economy to greater heights.

The Malaysia Technology Excellence Awards is presented by Asian Business Review Magazine. To view the full list of winners, click here. If you want to join the 2027 awards programme and be acclaimed for your company's outstanding contributions in pursuit of technological innovation, please contact Danica Avila (+65) 3158 1386 or [email protected].