Asian Innovation Excellence Awards 2025 Winner: Karim Noui of Nguyen Kim Trading Joint Stock Company

Asian Innovation Excellence Awards 2025 Winner: Karim Noui of Nguyen Kim Trading Joint Stock Company

Karim Noui of Nguyen Kim Trading Joint Stock Company highlights how the company reimagined daily customer service for a seamless experience.

He also notes how AI-powered brand zones boosted engagement and sales, earning Nguyen Kim Trading the Vietnam Brand Innovation of the Year - Electronic Retail and Vietnam Business Model Innovation of the Year - Electronic Retail at the Asian Innovation Excellence Awards 2025.

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