Heart Matters campaign
SAP’s ‘Heart Matters Campaign’ wins Singapore Brand Experience of the Year - Technology in Asian Experience Awards
SAP’s ‘Heart Matters Campaign’ wins Singapore Brand Experience of the Year - Technology in Asian Experience Awards
The campaign's main objective is to find out what consumers expect from the brands and if the experiences they have had, meet their expectations.
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Event News
She highlights the role of technologies and customer-centric strategies in shaping scalable and future-ready brand experiences.
Commentary
Mobile-first web design: Why Asian brands can't afford to ignore it in 2025