Cynosure wins SBR International Business Awards 2024 with Groundbreaking Clinical Education Peer Programme

Medical equipment manufacturing powerhouse Cynosure has clinched the prestigious SBR International Business Awards 2024 for Healthcare for its innovative Clinical Education Peer Programme for doctors in the region.

This transformative initiative empowers regional medical practices, elevating patient treatment outcomes through comprehensive education and exposure to state-of-the-art technologies.

"Clinical Prof. Dr. Niwat Polnikorn training South-East Asian doctors in Hua Hin" — Clinical Prof. Dr. Niwat Polnikorn training South-East Asian doctors in Hua Hin

At the heart of the programme lies a dynamic blend of traditional lectures and hands-on practical sessions, providing participants with invaluable insights into cutting-edge advancements. Notably, attendees are immersed in the latest innovations, including Cynosure’s groundbreaking Picosecond Alexandrite laser technology, whilst delving into specialised topics such as the treatment of pigmented lesions, melasma pigments, acne scarring, and skin rejuvenation.

"Dr. Kentaro Oku advising Global doctors on maximising patient outcomes with PicoSure® Pro" — Dr. Kentaro Oku advising Global doctors on maximising patient outcomes with PicoSure® Pro

In response to the evolving landscape of medical education, Cynosure has thoughtfully structured a curriculum that transcends traditional teaching whilst optimising learning retention and practical application. Developed collaboratively by industry peers, the programme sets clear learning objectives, ensuring practitioners acquire actionable real-world knowledge and practice. With a holistic approach, covering topics aligned to patients’ needs and market demands like patient consultation, treatment protocols, and post-care instructions, the training equips practitioners with the skills and confidence, ensuring maximum relevance and impact, driving tangible results in patient care and maximising patient outcomes.

Beyond its educational offerings, Cynosure is committed to nurturing a vibrant community of practitioners.

Bebe Teo, SVP Asia Pacific and Commercial Excellence, affirms, “Our mission has always been to prioritise empowering practitioners and elevating patient care. Through the Clinical Education Peer Programme, developed in collaboration with key APAC industry leaders, we are committed to setting a new standard in healthcare education. Our goal is to foster collaboration, drive innovation, and deliver transformative outcomes."

Furthermore, through the Clinical Education Peer Programme, medical practitioners are provided with ongoing support and resources, fostering long-term engagement and collaboration. By earning this esteemed accolade, Cynosure reaffirms its position as a trailblazer in healthcare education, setting new standards for industry advancement and professional development.

"Dr. Lin Shangli’s training demonstration in Australian Clinics on treatment protocols" — Dr. Lin Shangli’s training demonstration in Australian Clinics on treatment protocols

SBR International Business Awards honours foreign companies in Singapore and recognises their outstanding projects that successfully earned them a foothold in the Lion City.

The SBR International Business Awards is presented by Singapore Business Review Magazine. To view the full list of winners, click here. If you want to join the 2025 awards programme and be acclaimed for your company's outstanding contributions in your organisation's growth, please contact Jane Patiag at [email protected].