Lintasarta lands two wins at Asian Management Excellence Awards 2025

The company integrates technological advancements with societal objectives, paving the way for a lasting impact on Indonesia's digital sovereignty and positioning it on the global stage.

Advanced tech-solutions company Lintasarta brought home two major wins at the prestigious Asian Management Excellence Awards 2025 for the visionary leadership of its President Director and CEO Bayu Hanantasena, which is also reflected in the company’s award-winning employee engagement initiative.

Under Bayu’s pioneering leadership, Lintasarta has transformed into an Artificial Intelligence (AI) Factory in Indonesia’s digital landscape. Providing advanced ICT infrastructure through GPU Merdeka, a GPU-as-a-Service (GPUaaS) platform designed as a sovereign AI cloud, offering advanced supercomputing capabilities. As Indonesia’s first and most advanced AI infrastructure, it leverages cutting-edge technology to support AI-driven innovation and development.

His leadership has also allowed for the company’s democratisation of AI adoption across key sectors, including financial services industry (FSI), resources, and public sector, fuelling Lintasarta’s growth and establishing it as a prominent industry player.

At the same time, Bayu is committed to building strong digital ecosystem through the AI Merdeka programme, which aims to develop local AI talent, strengthen the AI ecosystem, and advance technology across Indonesia. AI Merdeka is part of Bayu’s efforts to align with and contribute to Indonesia’s Digital Vision 2045, ensuring sustainable growth and leadership in the digital era to accelerate unleashing the nation’s digital potential.

Lintasarta provides GPU Merdeka and the LAMPU (Lintasarta Marketplace Universe) platform using GPU Vouchers. This allows digital talent to gain valuable experience and develop innovative AI-based solutions to support industry growth. His commitment to innovation and strategic foresight has positioned the company at the forefront of Indonesia’s AI ecosystem, redefining how technology empowers businesses, communities, and the nation.

Through AI Merdeka, he is committed to building a digital ecosystem that develops AI talent, infrastructure, and technology in Indonesia.

AI Merdeka empowers Small Medium Enterprises (SMEs) and local businesses by providing access to advanced AI infrastructure, expert resources, and opportunities for collaboration with the industry. By fostering top-tier digital talent and driving innovative solutions, it bridges the gap between SMEs and local businesses and the enterprise market/industry, enabling SMEs and businesses to expand their reach and thrive in a competitive landscape.

Bayu’s remarkable leadership has earned him the Indonesia Executive of the Year - Technology title during the awards programme.

Putting people first
Lintasarta’s operational growth would not be possible without its people-first philosophy. With its belief that its people are the foundation of its success, the company drives its success by prioritising employee empowerment, engagement, and alignment, all of which encompassed under the newly rejuvenated corporate culture: I CARE (Innovation, Collaboration, Agility, Resilience, Ethics)

This is evident in its employee engagement survey, showing an 80% engagement score that exceeds global benchmarks.

The positive results have been made possible by its career development initiatives. This includes programmes like #BEDtimestory, involving book discussions and exploration events that promote continuous learning in a creative and collaborative environment. It also offers training like sales transformation workshops and international management courses for top-performing employees, ensuring leadership readiness and professional growth.

Another essential part of Lintasarta’s transformation strategy is the introduction of the Agile Organisation model, which promotes agility by establishing cross-functional tribes tasked with driving innovation and accelerating business outcomes. More than 100 employees from various levels and departments have participated in these agile tribes, enabling collaborative problem-solving and faster adaptation to market changes.

Lintasarta has also addressed leadership engagement through BOD and Chief Reflection. This session aims to energise, align and foster mutual commitment of senior leaders during transformation. It has also introduced Connect, Hear, Act, Transform (CHAT) with HR, a platform that enables people to share concerns and suggest improvements transparently in a safe space.

Recognition and reward mechanisms are also rejuvenated. 55% of employee benefit items have been updated in 2024 to reflect merit and achievement.

The company’s sustainable organisational success brought by its people-first strategy has been honoured with the Indonesia Employee Engagement of the Year - Technology accolade.

“These awards are a testament to Lintasarta's unwavering commitment to innovation, sustainability, and putting people at the heart of everything we do. By aligning technological advancements with societal progress, we are not only driving business growth but also creating a lasting impact for Indonesia and beyond. This recognition inspires us to continue empowering our employees, fostering collaboration, and shaping a future where technology uplifts communities and transforms lives,” the company said.

The Asian Management Excellence Awards celebrates the most successful business leaders, innovators, and companies in Asia by recognising exceptional achievements in various domains, including employee engagement programmes, diversity and inclusion projects, and health and wellness initiatives.

The Asian Management Excellence Awards is presented by Asian Business Review Magazine. To view the full list of winners, click here. If you want to join the 2026 awards programme and be acclaimed for your company's employee engagements and management initiatives, please contact Jane Patiag at [email protected].