UOB Thailand wins at Asian Experience Awards 2026

The bank built a workplace culture that improves employee engagement and retention.

UOB Thailand won Thailand Employee Experience of the Year - Banking in the Asian Experience Awards 2026 for its One UOB framework.

The people strategy rests on the One UOB framework, the UOB Way, and People Philosophy of Care, Growth, and Trust. Together, these elements create a consistent work environment where staff members connect to business purpose, build career confidence, and support regional ambitions.

UOB Thailand embeds its corporate culture through leadership role-modelling, regular feedback, public recognition, continuous learning, employee wellbeing, and community engagement projects. Dedicated workshops translate core values into daily actions, which strengthens collaboration and job ownership amongst teams.

The organisation supports staff throughout their career journey. New joiners learn company goals during onboarding, whilst current staff access career conversations, Individual Development Plans, leadership courses, coaching, and specialised training modules.

Employee health and balance remain central to operations through a dedicated wellness framework – Wellness Shape Your Life. Staff access flexible work arrangements, staggered hours, leave benefits, health insurance, mental health support, financial literacy sessions, and crisis assistance.

Regular feedback guides organisational improvements. The bank collects opinions through engagement surveys and focus discussions, translating staff inputs into concrete actions across career growth, workplace productivity, and manager communications.

Modern technology and workspace layout support daily tasks. Modern office facilities encourage agile teamwork, whilst digital tools and automated systems streamline workflows to help employees focus on high-value work.

UOB Thailand also maintains strong workplace governance. Regular communications, mandatory training courses, and leadership actions reinforce ethical decision-making, staff accountability, and transparent reporting channels across all departments.

The Asian Experience Awards recognises the ingenious initiatives of creative companies delivering meaningful brand experiences. It applauds unique, standout, and innovative experience initiatives launched for clients, potential customers, or employees.

The Asian Experience Awards is presented by Asian Business Review Magazine. To view the full list of winners, click here. If you want to join the 2027 awards programme and be acclaimed for providing meaningful brand experiences to stakeholders, please contact the awards team at +(65) 3158 1386 or [email protected].